Ensure you have acquired a domain name and an email address. These will be connected to your Systeme IO account for use in your funnels and email campaigns. For demonstration purposes, we will be building a funnel around an E-Book Creator Program that we are an affiliate for.

Open Systeme.IO in a new browser on your computer. We will Create and Name a New Funnel, "Digital Marketing" with the goal of "Building an Audience." We select a Squeeze Page template and a Thank You page template from within the funnel. Naming this funnel is for our reference only, helping to quickly identify the purpose of the funnel without needing to open and examine its contents.

We name our squeeze page (opt-in or landing page) "Digital Design Opt-In." During the editing process, we create the headline and subtext, potentially using compelling text sourced from the product's sales page or generated by an AI program. Our goal is to use copy that highlights the benefits of our product without giving away too much information upfront. We adjust the appearance of the opt-in box, including background colors, transparency, rounded corners, and padding. We add supportive subtext with a privacy note, link to legal disclaimers, and optimize the page for SEO.

In customizing our thank you page, we will add an affiliate link button to the page. Additionally, we'll personalize the thank you message to express gratitude to our visitors. We'll also include a brief overview of what they can expect next, such as a confirmation email or additional resources. To ensure a polished look, we'll customize the page's design elements, including background colors, fonts, and spacing, remaining congruant with the opt-in page. Finally, we'll make sure to optimize the thank you page for SEO and include a clear call-to-action encouraging further engagement or sharing.

It is highly effective to design all of our pages to have congruent colors, matching the design and colors of your offer's page. Consistent color schemes and design elements help create a cohesive and professional appearance. This alignment not only enhances visual appeal but also reinforces brand identity, making our funnel more trustworthy and recognizable to our audience. Maintaining congruency across our pages ensures a seamless user experience, increasing the likelihood of conversions and customer retention.

An affiliate disclaimer is crucial for transparency. It informs visitors that the page contains affiliate links, and that we may earn a commission if they make a purchase. Transparency builds trust and ensures compliance with legal requirements and affiliate program policies.

Upon completion, ensure that the "Action" for our Opt-In button is set to "Submit." This step is crucial to make certain that our visitors' information is sent to our contact list. Additionally, that the thank you page or confirmation message is properly linked. This helps ensure a seamless user experience and accurate data collection.

We named our automated email campaign "Digital Marketing." To start off, we add three emails to our campaign, using email swipes provided by our product vendor or generated by an AI source. We set the delay for the first email to be sent immediately upon subscribing to the campaign. The delay for the second email is set to four hours after the first email, and the third email is set to send one day after the second email. Other than the first email, it is important to enter the email that our current email will follow.

In our emails, we include a thank you for joining, a brief introduction of ourselves, and any important information moving forward, including affiliate links. We also provide resources for recipients to contact us with any thoughts or questions. We ensure that our emails are formatted to be congruent with our funnel for a cohesive and professional appearance.

In this email campaign, we configure an automation rule: When a form is submitted on the "Digital Marketing Opt-in" page, the contact is automatically subscribed to our "Digital Marketing" email campaign. Alternatively, an automation workflow can be utilized, offering more advanced and detailed capabilities compared to a simple rule. Both automation types must be set to "Active" status to ensure proper functionality.

We created a tag named "Digital Marketing." Applying a tag to our contacts allows us to organize and segment our list of contacts. This helps us identify which funnel a contact came through, particularly when promoting multiple offers, and enables us to send more targeted emails in the future.

As we wrap up the funnel creation process, we may need to update the funnel domain once it's ready. This ensures that our funnel is accessible and properly linked. Before publishing it live, we'll verify the functionality of our funnel by entering the funnel through our domain name, opting in, and following the flow of our funnel. We'll ensure that all buttons and links work as they should, that we were added to the "Contacts" section, and that all information was correctly transferred. Lastly, we'll confirm that we received the first email from our campaign.